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Application Performance study 2008
10/07/08
Application
performance issues are impacting overall corporate revenues by up to
9 percent, according to a new benchmark report by Aberdeen Group, a
Harte-Hanks company sponsored in part by Gomez, a leading provider
of web application experience management services.
Entitled “The Lifecycle Approach Brings IT and Business Together,”
the report surveyed 206 organizations between May and June 2008 and
found that 58 percent of the organizations surveyed are unsatisfied
with the performance of applications that they currently use. Their
top challenge is the inability to identify issues before end users
are impacted.
“Being proactive about managing application performance is no longer
optional,” said Bojan Simic, research analyst, Aberdeen. “What can
no longer be ignored is the impact that application performance is
having on some of the key metrics such as revenue growth, customer
satisfaction, employee productivity, and profitability.”
Using key performance criteria to distinguish Best-in-Class
companies from Industry Average companies and Laggards, the report
found that Best-in-Class companies were five times more likely to
report improvements in quality of end user experience. It found that
65 percent of Best-in-Class companies have the ability to measure
the quality of end user experience, with 81 percent reporting
improved customer satisfaction.
Additionally, what allowed Best-in-Class organizations to outperform
the overwhelming majority of their peers was a full lifecycle
approach to application performance management including the
deployment of capabilities for predicting, monitoring, analyzing,
and optimizing application performance. For example, 63 percent of
Best-in-Class companies use tools for monitoring web application
performance and 48 percent use tools to load test their web
applications.
The report also found that Best-in-Class organizations experienced:
• 85 percent improved success rates in preventing issues with
application performance before end users are impacted, as opposed to
Laggards who reported zero percent improvement; and
• 106 percent average improvement in application availability,
compared to Laggards who reported two percent improvement.
“Aberdeen’s findings empirically underscore the correlation between
quality web experiences and business success,” said Matt Poepsel,
Gomez VP of performance strategies. “For too many businesses, the
end user’s experience remains clouded in obscure information – or no
information at all – putting business, brand and profits at risk.
The Gomez ExperienceFirstSM platform of services helps businesses
ensure quality end user experiences by testing their web
applications in development and measuring them after deployment,
mirroring the proactive, lifecycle approach to managing and
improving application performance prescribed by Aberdeen in this
report.”
Nick Gibson, editor
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